Portfolio of freelance copywriter and content marketing specialist

Hello! My name is Aliya

I am a communication specialist with expertise in content marketing. I can create engaging content myself as well as lead production teams.

Below, you’ll find my portfolio of selected projects, but I have many more in various fields. Please don’t hesitate to ask me about projects that match your needs.

Content Marketing for Help Center Developers

Client: Lotus Themes, Zendesk partner

Topics: customer service, help center, self-support, UX/UI, customization, research, community management

Achievements:

— Created an email chain, from writing texts to designing layouts (details in the Figma file).

— Led the production of the whitepaper  « Saving Costs and Support Agents: A Deep Dive into Self-Service Help Centers » and designed its layout (PDF available).

— Organised the survey for the customer experience community and formatted the results to a .PDF

— Wrote several blog articles on help centers and customer service, like “ How To Write A Perfect Knowledge Base Article ” and « Ticket Deflection — What Does It Mean? ” and others.

Team Lead, Content Department

Client: Serenity Agency

Topics: Team Management, Content Management, Leadership, Human Resources, Editing, Writing, Content Production

Achievements:

— Launched six projects in less than a year.

— Built a team of 10 specialists (authors, editors, proofreaders, designers) from scratch.

Responsibilities:

  • Recruited specialists for both agency and their clients' needs.
  • Provided briefings, guided team members, and ensured timely task completion.
  • Managed budgets and salaries.
  • Created marketing materials for web and social media.
  • Editing, fact-checking, writing articles, and creating training and work materials.
Portfolio of freelance copywriter and content marketing specialist
Portfolio of freelance copywriter and content marketing specialist
Portfolio of freelance copywriter and content marketing specialist

Content marketing for enotourism agency

Client: syrahwinetour.com

Topics: wine tourism, personal branding, French wine culture, marketing of wine

Achievements:

— Produced a series of photos and video content for the client’s social platforms.

— Created a partnership presentation aligned with the brand’s identity (PDF available).

— Redesigned the client’s logotype using Adobe Illustrator.

Copywriting for the agency of web development

Client: JetBase

Topics: web development, Amazon Web Services, SEO, healthcare

Deliverables:

— Crafted SEO and expert articles for corporate blog based on technical biefs, interviews, and field researches.

— Generated content for corporate social platforms.

— Developed content for the personal blog of CEO Alex Padalka based on an audio interview.

Publishing editing for exhibition catalogue

Client: National Centre for Contemporary Arts (NCCA)

Topics: Art, culture, cultural exchange, exhibition, Dutch art, Moscow Biennale for Contemporary Arts

Responsibilities:

— Managed a team of authors, translators, and designers.
— Collected and organized publishing materials, including texts, images, and logos.
— Proofread both English and Russian versions of the catalogue.

I was responsible for collecting and managing materials for the catalogue, guiding authors and image providers, and coordinating with designers and translators. The catalogue was created for an international Dutch-Russian exhibition held at the Planetarium with the support of the Mondrian Foundation and the Ministry of Culture in 2013. The PDF is available via the link

Content Research and Prototyping for an Estate Agency in Dubai

Client: Metropolitan Premium Properties

Topics: real estate, penthouses, investments, luxury, UX/UI, art, and design

Achievements:

—Conducted content research and analyzed competitors' websites in the luxury real estate niche (presentation available in PDF).

— Developed content prototypes for the client’s future website, now live.

Responsibilities: I analyzed client requirements, created and assigned tasks, managed brainstorms, conducted interviews with owners and team members, and performed UX/UI editing.

Testimonials

Portfolio of freelance copywriter and content marketing specialist

Woodstock Originals

Very professional, friendly, and accommodating.
Very satisfied with the work that was done.
Thank you very much.

Portfolio of freelance copywriter and content marketing specialist

Sergey S. CTO at JetBasw

Aliya created high quality content with our IT team and it was a great collaboration experience. She exactly took the words right out of our mouth. Many thanks for her involvement and ability to figure out even hard IT issues. Besides, I really like how carefully she prepared for each interview with developers. She perfectly understands people, so the team finds itself in each of her texts. Thanks to Aliya for her grit, concise and great materials!

Portfolio of freelance copywriter and content marketing specialist

Woodstock Originals

Very professional, friendly, and accommodating.
Very satisfied with the work that was done.
Thank you very much.

Portfolio of freelance copywriter and content marketing specialist

Sergey S. CTO at JetBasw

Aliya created high quality content with our IT team and it was a great collaboration experience. She exactly took the words right out of our mouth. Many thanks for her involvement and ability to figure out even hard IT issues. Besides, I really like how carefully she prepared for each interview with developers. She perfectly understands people, so the team finds itself in each of her texts. Thanks to Aliya for her grit, concise and great materials!

Let’s collaborate!


aliya.berdigalieva@gmail.com

+33 06 66 05 53 10

Occitanie, France

Aliya Berdigalieva

Content strategist, copywriter, photographer, graphic designer

CV